My Beauty Box History And Their Chance Of A Future

My Beauty Box History And Their Chance Of A Future

Beauty Subscription Boxes are absolutely everywhere and the likelihood is that most of us have a current subscription, or have at least tried one of them out. Going back two years or so ago there wasn’t much choice with Glossybox and Birchbox ruling the roost with their monthly supply of beauty samples.

In 2016 we now have beauty boxes from the budget versions like You Beauty where you choose your own products every month to the standard mid-range Birch Box, My Little Box, Latest in Beauty, Glossy Box and Look Fantastic right through to the high end versions like Cohorted and Feel Unique. It isn’t just beauty boxes though, you can get monthly boxes for your time of the month, a new book to read, tea versions, one’s for kids, alcoholic ones, foodie boxes, the list goes on.

When I first signed up to Birchbox back in August 2014 (I know it’s been bloody ages) it was amazing. I didn’t really use a lot of fancy products and the addition of quite a few Benefit products in my first few months made me feel amazing. Over the months I have been tempted on quite a few occasions to cancel my subscription but then a killer box comes out so I can’t bring myself too. Plus I think they’re quite good with their loyalty points so I essentially get £20 to spend every 4 months which I think is pretty great. I currently get My Little Box and You Beauty too and have tried things like Glossy Box and some one off one’s.

But is there a future for Beauty Boxes? In 2016 there is so much competition now between brands that it’s no wonder we start seeing quite a few repetitions within boxes, and even within the same brand of boxes. While so many people rave about the boxes I am starting to wonder if they’re already coming to the end of their life spans. People often complain that the products aren’t right for them despite filling in surveys before hand, the sample sizes are way too small or they just don’t like what’s inside and I have to agree in some sense. Although are we just expecting too much?

The price of what’s inside the boxes is always more than three times what you spend so why do we have the right to complain? Brands are letting us try their awesome products for a few quid and it’s a good way of knowing which ones are worth us parting our hard earned cash on. I think the way to make beauty boxes more exciting is to swap and change. I just started to get My Little Box at Christmas after my brother and his girlfriend got me a three month subscription and it was amazing: Nars in the first month and Too Faced in the second, I was a happy bunny!

Who knows what is held in the future for beauty boxes, it wouldn’t surprise me if 2016 saw a Korean Beauty Box become big in the UK what with the rise in their products over here. And I am sure that some of the bigger players will collaborate with more brands after the success of Glossy Box’s special Nars box.

Have you ever had a beauty subscription box? What were your thoughts on it?


  1. Dannii @ Hungry Healthy Happy
    February 19, 2016 / 12:49 pm

    I have never signed up to a beauty box subscription before, but I am hearing a lot of good things about Birch Box.

  2. February 19, 2016 / 3:24 pm

    I used to love beauty boxes – I've sort of stopped buying most of them now – I still have YouBeauty as it's fairly cost effective and you do get a choice. I think for those who love them though they will keep growing. x

  3. February 19, 2016 / 3:41 pm

    I used to be subscribed to My Little Box but I only got three boxes before I stopped (#studentproblems). I did really like it and found every box exciting but didn't find myself using the products, which was a great shame 🙁

  4. February 19, 2016 / 5:38 pm

    My former coworker and friend uses BirchBox. I've received free stuff from her in the past so I know it's a delighful treat ;), xx!

  5. February 19, 2016 / 5:50 pm

    Beauty boxes are cool as long as you are interested in the contents. Great post.

  6. February 19, 2016 / 6:46 pm

    I love subscription boxes but I've not tried the beauty boxes yet.

  7. February 19, 2016 / 7:49 pm

    Iv heard of beauty boxes before they look great

  8. February 19, 2016 / 7:59 pm

    I did sign up to one but cancelled it as I thought it wasn't very good in the end and I don't like samples. All Boxed Up is a great beauty box though – you get to see what you buy and all the items are full sized.

  9. February 19, 2016 / 9:13 pm

    Oh I have a same subscription just a dif name and I agree I get so excited when it comes through the post if I find I get sick of this one I would def come and try this oene

  10. February 20, 2016 / 2:26 am

    I've never had a beauty subscription box – worried I might be disappointed, but I have to admit I'm often tempted!

  11. February 20, 2016 / 7:29 am

    I've never tried a beauty box subscription, no, but it sounds like a great idea!

  12. February 20, 2016 / 10:27 am

    I have never tried a beauty subscription box because I have too much stuff and not enough room but if I had more room I might!

  13. February 20, 2016 / 11:01 am

    I have never tried a beauty subscription box but I like the idea of them. I think the competition may improve offerings.

  14. February 20, 2016 / 1:48 pm

    I love the idea of beauty subscription boxes; it must be lovely to get a box full of goodies through post once a month!

  15. February 20, 2016 / 3:25 pm

    You Beauty is my favourite, a box will really have to wow me for me to buy it now x

  16. February 20, 2016 / 10:14 pm

    I have never had a beauty box, only started hearing about them since I started to blog. It is something I am interested in and will be looking up some of the ones around to compare which one I want to try

  17. February 21, 2016 / 3:45 pm

    The only subscription box I've ever had was Glossy Box and I cancelled after 3 months as I just felt like it was the same ol' rubbish. Although I've seen some great ones in recent months. I just dont know if they're for me. Think I should sign up to another and really try it out xxx

  18. February 21, 2016 / 7:55 pm

    I've only ever got You Beauty and cancelled after one box. I'm not a massive fan of them as normally they don't have much I want

  19. February 21, 2016 / 9:48 pm

    I've never received a beauty box but must be so exciting getting a new box every month filled with goodies

  20. February 22, 2016 / 10:42 am

    I had 'my little box' for a while but they wouldn't *not* send me CF stuff 🙁 I really want to try the Skinny Dip box tho!

  21. February 23, 2016 / 10:00 am

    I really want to sign up to a beauty box but there is so many to choose from that I just don't know where to start. Any tips you could give me would be great? I like natural things and basic neutral make-up that enhances natural features more than anything else? Love mascara, lip sticks and bronzer. Any suggestions will be appreciated 🙂

  22. February 23, 2016 / 11:03 am

    I used to have glossybox and birchbox but found I just had so many products, especially mascaras building up that I wasn't using. I cancelled the birch box and have just had glossy box for past 6 months. I'm thinking of switching over for a few months.

    PS. I still have enough mascaras to last a lifetime and beyond lol

  23. February 23, 2016 / 4:27 pm

    Im subbed to Glossy box and really want to try the My Little Box too! I have a competition running to win a 3 month sub to a box of your choice if you want to try your luck at another one?

  24. February 23, 2016 / 4:34 pm

    I love the idea of them, although I have never tried one, but the option to choose your own products sounds good.

  25. February 24, 2016 / 11:09 am

    I've never tried a beauty box before, but I do really love the idea of them. Might have to try one sometime!

    Telina | Love, Telina

  26. February 24, 2016 / 5:13 pm

    I'm intrigued by these mystery boxes my friend had a glossy box one and raved about it but I'm liking the sound of birch box

  27. February 24, 2016 / 5:29 pm

    I'm not a fan of the small samples you get in most of these boxes, I feel like it's a way of getting the companies instead of giving away samples, getting people to pay for them. Saying that I had a beauty box recently with full sized products and was impressed

  28. February 27, 2016 / 10:43 pm

    I never heard of beauty box I will look into it sounds like a great idea R

  29. March 4, 2016 / 4:16 pm

    I wish this box will finally get here in the US, I really want to try this. The packaging / box looks really pretty and collectible. 🙂

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